Q2 Holdings receives two HOW In-House Design Awards
Q2 marketing team wins in Outstanding Achievement category for “Architecture Box” direct-mail campaign and Merit category for CONNECT 16
AUSTIN, Texas (Dec. 19, 2016)—Q2 Holdings, Inc. (NYSE: QTWO), a leading provider of secure, cloud-based digital banking solutions for community-focused financial institutions, announced it has received two HOW In-House Design Awards for merit and outstanding achievement.
The HOW In-House Design Awards recognize the best creative work produced by designers performing in-house work for corporations, associations and organizations. Q2’s in-house creative services team was recognized with two of 88 awards that were selected from more than 800 entries.
Q2’s marketing team received an Outstanding Achievement award for its “Architecture Box,” a direct-mail campaign that analogized a wooden skyscraper to Q2’s software and product offerings, using blueprints to simply communicate a complex and technical idea that would resonate with C-suite executives.
The team also received a Merit award for CONNECT 16, Q2’s annual client conference designed to provide insight into its current and future strategy to empower its financial institution customers to scale and grow.
“A marketing piece as good as any outside agency or design firm would have dreamed up, the Q2 Architecture Box helps deliver a technical message in an easy-to-understand way that surely resonates with the C-suite executives it is targeted for,” said judge Andy Brentis, president of the board at InSource. “From the blueprint-like design metaphor to the keepsake-worthy wooden box, the materials present Q2’s strategic architecture platform in a creative and attractive package that certainly garners a call to the sales team.”
HOW’s editorial and design team, represented by Brentis; Shani Sandy, executive creative director at S&P Global and digital lead at InSource; and Vanessa Dewey, art director at Mattel Inc., selected winning projects that demonstrated an ideal mix of concept, strategy and execution. Entries were judged by business category and by the degree to which the design achieved stated business goals.
All Merit and Outstanding Achievement winners will be featured in the Winter 2016 issue of HOW magazine and will be spotlighted on HOWdesign.com.
About Q2 Holdings, Inc.
Q2 Holdings, Inc. (Q2) is a leading provider of secure, cloud-based digital banking solutions headquartered in Austin, Texas. Q2 is driven by a culture of partnership and dedication to empowering community-focused banks and credit unions with digital banking solutions that help them stand apart, scale smart and grow beyond with retail and commercial account holders. Q2’s solutions are designed to deliver a compelling, secure and consistent user experience on any device and enable customers to improve account holder retention and to create incremental sales opportunities. To learn more about Q2, visit www.q2ebanking.com.
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